Red Bull is one of the world’s leading energy drink brands. Founded in Austria in 1984 and launched in 1987, Red Bull has grown into a global brand with a presence in more than 178 countries.

Beyond energy drinks, Red Bull is widely recognized for its strong involvement in sports, culture, and entertainment. Through supporting athletes, organizing innovative sporting events, and producing engaging media content, Red Bull continues to inspire people to push boundaries, embrace challenges, and achieve their potential under its iconic slogan, “Red Bull Gives You Wings.”